Promoting the overseas market Dongfeng Commercial Vehicles to be recognized by users in Malaysia


Today, more and more Chinese brands have already competed in the Malaysian market, which has a majority of truck brands in Europe and Japan. Dongfeng Commercial Vehicles is one of them. As the “new passenger” of the Malaysian truck market, Dongfeng Commercial Vehicle was named “The Best Truck of the Year” by the Malaysian media “New Straits Times” for 4 consecutive years. As the Dongfeng Commercial Vehicle brand continues to penetrate the Malaysian market, the local brand awareness of Dongfeng Commercial Vehicles is getting higher and higher.


In order to better understand the performance of Dongfeng Commercial Vehicles in Malaysia, let's take a look at how Dato' Wang Guangquan, general manager of Jasabumi Road Bulk Liquid Logistics Co., Ltd., evaluated Dongfeng Commercial Vehicles.

My company has been committed to providing customers with professional and high-quality bulk liquid transport solutions. Especially in the palm oil industry to transport this piece, the requirements for vehicles are very high. Since we are transporting food, high quality tanks are important because they store and transport customers' products. So our tanks are made of stainless steel, which is what we have been insisting on.


Why choose Dongfeng Commercial Vehicle?

On the one hand, Dongfeng Commercial Vehicle provides us with a powerful vehicle support and personalized service. On the other hand, the overall driving performance of the vehicle is good, and it also trains our driver. These are all the guarantees for our final transportation quality. Earlier we also used European brand vehicles, but now Dongfeng vehicles can fully meet our service needs, so all of my company's vehicles are now Dongfeng. The most important model is the Dongfeng Tianlong 375 (Dragon 4X2 tractor, 375 hp).


What are the performance of Dongfeng Commercial Vehicles such as operating costs?

My company has strict requirements on the control of vehicle operating costs. In this respect, Dongfeng Commercial Vehicles are far more economical, reliable, and have higher attendance than other Chinese brands. It can be said that the entire operating cost is very friendly. On the other hand, the Dongfeng commercial vehicle currently provides us with after-sales services, especially with respect to accessories support, which also makes our vehicle operations more smooth.


Dongfeng Commercial Vehicle Co., Ltd. is taking active actions to promote the development of overseas businesses. In the Southeast Asian market, it has changed marketing ideas by integrating regional and domestic special geopolitical environments, promoted marketing methods that fit the market, firmly established customer awareness, and strengthened business recommendation activities. Accelerate market expansion. While continuing to explore new markets, we will focus on consolidating existing strategic markets such as Vietnam, and at the same time, we will introduce adaptability-improved commodities and specialized R&D products in response to market demand, and we will continue to expand our product lines.

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