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Therefore, the overseas market has always been an important market for China Mobile Lighting. However, in 2016, China Mobile's lighting export status followed the entire lighting export environment, showing a significant decline. The export value was US$1.3 billion, down 50% year-on-year, and the export volume decreased by 15.6% year-on-year. According to the China Lighting Association, the total output value of China's mobile lighting fixtures in 2013 was 3.85 billion US dollars. In 2015, it reached 5.855 billion US dollars, with an average annual growth rate of more than 17%, and the output value has accounted for 7% of the total output value of LED lighting. In terms of exports, China's LED mobile lighting products exports in 2015 were 2.58 billion US dollars, accounting for 43% of China's total mobile lighting production. Therefore, the overseas market has always been an important market for China Mobile Lighting. However, in 2016, China Mobile's lighting export status followed the entire lighting export environment, showing a significant decline. The export value was US$1.3 billion, down 50% year-on-year, and the export volume decreased by 15.6% year-on-year. For the first category of commodities with the largest decline, the overall foreign trade environment is not optimistic. â—Ž Channel Interpretation: In June 2015, Golden Wright began to enter the domestic market. At present, it has more than 30 general agents in the country, more than 1,000 second-level agents at the prefecture level and county level, covering more than 150,000 terminal stores. Shape your own brand in the domestic market. Entering 2017, with the saturation attack as the domestic market strategy, we will fully support the construction of channel outlets across the country, and the national tour product promotion conference with the theme of creating a win-win future for gold products will kick off in all parts of the country. Ocean King Lighting Technology Co., Ltd. â—Ž Channel Interpretation: Ocean King has been quietly working on its segmentation field for many years, making its marketing channel very stable, with a gross profit of 70% per year. The company's sales model is mainly based on direct sales. It implements professional management of each sub-sector through the three-level organization of the industry division-service center-service department. The direct sales model mainly includes the pre-planning design phase, the process construction phase and the after-sales service phase. At present, the company has 10 specialized industrial divisions throughout the country. There are 122 service centers under the industry divisions, and the service center has a service department covering multiple professional fields. A sales team of nearly 1,600 professionals across the country can provide on-site lighting services within 24 hours of the customer's request (72 hours in special cases) to shorten the time for customers to stop working due to lighting failures. Shenzhen Kang Mingsheng Technology Industrial Co., Ltd. â—Ž Channel Interpretation: Domestic sales, mainly sold by dealers, dealers all adopt buyout distribution. It is mainly based on provincial-level dealers, and some of them are distributed at the municipal and county levels. At present, the company's domestic distributor channels have covered most provinces, municipalities and autonomous regions. Foreign sales, mainly through participation in exhibitions, online platforms, business development and other means to obtain customers, customers mainly order orders according to their needs, Kang Mingsheng orders production, some traders to place orders according to product list and quotation form. Kang Mingsheng products are sold to more than 50 countries and regions such as Southeast Asia, South Asia, Middle East, South America, Africa and Eastern Europe.
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Huiye Hardware & Electrical Equipment Company Ltd. , https://www.huiyehardware.com